[racket-dev] new logo [and 1 more messages]

20 minutes ago, Matthias Felleisen wrote:
> 
> p.s. conceptual art is good art -- helga says so. In that 
> sense, making people think about your logo is *very* good.

This is not art (not in the same sense that you're using here).  A
logo is not art in the sense of making people think.  Logos are
identities first, and if there's thinking involved later (like the
fedex arrow) then that's a cute bonus but far from the main goal --
and that makes it very different from art.

Random two links on logo design:

http://ibrandstudio.com/articles/good-logo-design-criteria
http://www.logobird.com/the-principles-of-good-logo-design/

Both mention "simple" as an important requirement.

(They also have a bunch of additional features that are needed for
making a good logo, which the "r" doesn't have.)

-- 
          ((lambda (x) (x x)) (lambda (x) (x x)))          Eli Barzilay:
                    http://barzilay.org/                   Maze is Life!